Foam Hair Dye – Why Did No One Think Of It Sooner?!
Last month I tried out Clairol’s “Nice ‘n Easy” Color Blend Foam hair dye. To give you some background, I am a dirty blonde who has been coloring her hair red for years, and I have tried nearly every brand of at-home hair color there is available at my local drugstore, and pretty much every shade of red on the market (from dark red that looks almost purple to coppery red that looks close to strawberry blonde).
Dying my hair at home has been a necessity since I rarely feel like dropping the money to go to a salon for something that I can theoretically do myself. However, I am really not very good at it. I always miss spots, I never get enough coverage in the back, always too much coverage at the top of my head, and my roots never seem to get any of the color at all.
I had to try using foam hair dye as soon as I heard about it. Finally, a possible answer to all my prayers, a remedy for my misery!
I chose Clairol’s “Nice ‘n Easy” because it seemed like the best foam option at the store and I really liked the shade of red, “6R Light Auburn.” There weren’t a ton of color options in foam for redheads, which was disappointing, but this one seemed like it would fit the bill.
I excitedly took it home and mixed up the formula! It’s a simple process, just like most normal box dyes.

The foam mixes easily, although the smell is a bit pungent, stronger than that of a lot of dyes I’ve used before. If you have a sensitive nose, beware.
Instead of pumping the foam out by pressing down on the top, you squeeze the bottle and it squirts out into your hand. The first couple times I squeezed it, the foam didn’t really seem like…. foam. It was very watery. But after that I was able to squeeze it out to a pretty nice, foam-y consistency.

Getting even color coverage was really easy with Clairol’s foam formula, even in the back of my head. Also, the foam makes it so the dye won’t drip down your neck or onto your face.
I squeezed it out and coated every strand about 5 times, then I waited 25 minutes for the color to process.
Results
After washing out the dye and applying the included conditioner (which smelled and felt great in my hair, making it SUPER soft), I saw that I got a nice, rich copper color that was distributed evenly throughout my hair.
I took this photo directly after dying my hair, ignore my stupid expression
Really, why has no one thought of foam hair dye before?! It’s so brilliant, but it seems so obvious! Finally, I can dye my own hair and not have to feel the pain of it being a million different colors and different shades in different places. My life is forever changed.
I was really pleased with my experiences using Clairol’s “Nice ‘n Easy” foam dye, I had no real complaints that stuck out in my head. However, after reading some reviews online, I see that many people disliked it. On Amazon.com, most of the reviews are one star, with people saying that the color results were unpredictable and that it left really bad skin staining and had other problems.
Yes, I did have some staining on my hands and around my face, but it came off after my next shower and I really didn’t think about it. As for fading, the color of course didn’t stay this rich for the long-term, but that’s nothing I’m not used to when it comes to box dyes, especially for red colors, which fade super quickly. I liked this product a lot, but since so many are saying otherwise I might advise caution. There are lots of brands making foam hair dyes now, so maybe try a different product and tell us how it worked for you!
Have you tried Clairol’s “Nice ‘n Easy” foam dye, or any other foam hair dye? Are you going to try foam next time you color your hair? Leave us a comment!
Written by Rhiannon Payne


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